As well as vacation Argentines in Brazil use more and more Pix, the payment system developed by the central bank of the neighboring country that allows to spend on pesos, Argentine businesses can offer this modality To charge Brazilian tourists.
After weeks of pilot tests, this Tuesday, Payment market launches the function for Argentine businesses that charge with their post point smart terminal and becomes The first to go out with this strategy. In that way, Brazilian clients can pay with Pix from any virtual wallet in your country.
Pix is the most popular means of payment in Brazilused by the 76,4% of its population, which is equivalent to more than 110 million people, according to the data of the central bank of the bordering country.
Argentines who vacation on their beaches this summer have already spent an amount higher than US $ 8 million daily through wallets that provide the service, such as Lemon, Capital coconuts y Beloamong the main ones. They were performed 9 million payments In January, a fact that surpassed the initial forecast of 5 million.
For now, Payment market does not offer it in Brazil for Argentines. The reverse bet has to do with make this means of payment available for Brazilians visiting the countrywhich represent the 22% Of the total of foreigners who come to Argentina, according to the Ministry of Tourism, Environment and Sports. In addition, according to the last census, there are 80,000 Brazilian residents in the country, which represents a growth over the 49,000 registered in 2022.
A hand for Argentine businesses
Although Argentina put itself Face in dollars And receptive tourism went down, the Free Mercado financial arm seeks, with the consumption still withdrawn, that shops can Increase your sales by offering a more payment toolespecially for those operating in the most tourist areas.
“The implementation will be progressive, with national coverage. We estimate that More than 500,000 businesses could receive payments of this type. Naturally, there will be more adhesion of those who are in tourist points, for example, close to the border with Brazil. We hope that for the first days of March the majority has already incorporated it, ”he said Clarín Agustín ViolaSenior Director of SMEs and Entrepreneurs of Mercado Argentina.
Will not have a fixed cost nor will rent or maintenance of the terminal be charged, but a percentage of sales. “The context changed compared to six months ago. But it is a long -term vision: The solution was required by shops They use payment market to collect due to the number of Brazilians visiting the country, ”Viola explained.
He added: “It is also in the short term. They will be able to access the cheaper environment when sellingwith the possibility of having money instantly and generating yields in your account. Results 30% or 40% cheaper. The commission is 3.25% plus VATwhen international credit cards usually charge between 9% y 12%. And for users, it is easy and safe, and eliminates uncertainty about what exchange rate will be applied. ”
About the possibility of Extend the use of PX to other marketsthe Executive said that They analyze possibilities to “promote digitalization and advance in the development of cross -border payments, and thus simplify the experience and solve collection and payment needs to merchants and tourists.”
Weeks ago, the company launched the possibility that Argentines can perform Payment Payments Payment in Uruguaythrough your digital account, in more than 50.000 Uruguayan shops, without the need to look for ATMs or change money.