A stock Robina (Robinhood), the independent trading platform that excited young people, has been seduced by 336% in the past year and reached an amazing $ 86.5 billion worth, all time. In recent days, investors have continued to bounce the stock when the market sounds speculation that it may, maybe, soon enter the prestigious S&P 500 index.
It is among the popular trading apps in the US, with more than 26 million users traded in assets worth over $ 220 billion. Depression. Her name was linked to the scandals that reached the American House of Representatives and she almost reached bankruptcy.
How does a member of the collapse become one of the hottest shares in Wall Street within a few years? And what do investors find it?
Robina
Practice field: No cost -free trading platform that is mainly facing young people
history: Established in April 2013 by Vladimir Tenb and Igo But. Issued in July 2021 at a value of about $ 32 billion. Today you traded at a value of $ 86.5 billion
data: Employed about 2,300 employees and provides service to 26.2 million users as of the first quarter of 2025. From 2024 moved to a profit that was $ 1.4 billion
Two Outsiders who became a billionaires
Robina was founded in 2013 by two young people who knew during Mathematics at Stanford University in the United States, at Aju Bat (now 41) and 41) Waldmir Tenb (38). Both have become milligrants following Robina’s success and each of them is currently estimated at $ 5 – 6 billion, according to Forbes. Both are children for immigrants to the United States. Tenbar was born in Bulgaria in 1987 and at the age of five with his parents to the United States, who worked at the World Bank and Bat was born in 1984 in the US for parents from India, when his father worked at the American space company NASA. Two outsider who declare the desire to change the world, and probably make quite a bit of money on the way.
The background of the two can explain the name they chose for the “Robina” company, named after the well -known book about the hero who steals from the rich and divides the poor. Robina has regretted the desire to open the investment world for everyone. Fees without fees (which we will expand below), the possibility of trade in shares and small amounts, and investment initiatives that there are innovative houses and there are speculative (we will also expand on). “Democratization of the Financial World,” they called it.
Through loaded with failures and scandals
But the issue, as mentioned, was not smooth. In 2021, just before the company was issued in NASDAC, it was involved in a large scandal – Gamimstop Saga. A group of small investors were incorporated together against the largest markets in the market and jumped, mainly through the Robina app, a series of shares that the Wall Street has gambled. They all suddenly jumped in phenomenal rates of up to thousands of percent in a short time and the priests had to register losses. Network influencers were the ones who took advantage of the small investors.
During that leap in the “MEME” (Meme, shares that receive hype online regardless of their business activity), Robina almost reached bankruptcy. At the end of 2021, she recorded a huge loss of almost $ 3.7 billion. In 2022, a report by the US Financial Services Committee accused the company for “problematic business practices, unworthy risk management and culture of growth over stability,” revealed that Robina was asked to deposit guarantees to the US $ 3 billion, a huge amount. Fortunately, the infusion agreed to compromise on a much lower guarantee of $ 734 million, but Robina did not take a risk and stopped the possibility of buying the Gamimestop stock (selling), which caused it to the anger of its customers. This event is also what led to a hearing in Congress.
Despite the statements, Robina’s model is not really free, the costs are simply not transparent to the public. “The customer sees zero fees, but he pays for a higher price,” explains the market. “Robina’s Business Model is to sell the Order Flow, payment for command flow. That is, Robina does not make the transactions itself, but through bodies that are ‘market makers’ like JP Morgan or Citadel. And less good for the client, cuts the profit for himself and shared with Robina.
Although these are not all Robina’s revenue, it also has interest rates and investment income, this practice accounts for 64% of the company’s income. The average annual income of the company from each client, by the way, totaled at the end of the first quarter of 2025 for $ 145.
This problematic method was also in the heart of the hearing in American Congress in 2021 on Robwina. Socialist Congress Alexandria Oxio-Cortez attacked Tenba when it said that the app actually encourages young people to take risks: “If you remove the revenue you earn from payment for the flow of orders (and return them to the customer. You just hide the cost. ”
You can also see that young investors in Robbina do not understand that they have such a hidden cost. Just four months ago, a new customer in Robina asked in Radit’s forum how he could have lost money on a particular share “even though the stock price clearly came up, I lost money. Why did I lose 3% since I bought the stock?” Only one of the 20 commenters there could restore him the right reason. Or as the well -known phrase on free apps, “If you don’t pay for the product – you are the product.”
This saga also suffered the stock price, along with bleak timing – with the end of the US market and beyond the bear market. Thus, it crashed from $ 32 billion in offering, at least $ 6 billion in lows. To recover from the image of a company involved in Scandal, the founders tried to lower a profile, and the company traded around those low levels for almost two years. Then, slowly, and in the last year quickly, she broke.
The volume of assets managed on the platform (shares, options, crypto, etc.) was at the end of the first quarter of the current year $ 221 billion, as mentioned, against $ 193 billion at the end of last year. By the way, this is a leap of more than 3.5 compared to the same figure in 2022.
Robina’s hidden fees are of course rolling into the line of revenue and profit. Its revenue in 2024 was soon totaled $ 3 billion, a 58% jump over the year before and 210% over 2020. If she continues the same pace, theoretical, she will reach $ 3.7 billion a year – an all -time record.
Beyond that, Robinwood moved to $ 1.41 billion last year, compared with a loss of more than half a billion a year before it, more than $ 1 billion in 2023 and a loss of almost $ 3.7 billion, as mentioned, in 2022.
The young people take over Wall Street
The market explains that “3 years the stock has been under the IPO price, but their focus in the past year was a lot on new investment products, the crypto clients and long -term devices came out. Long -term products means that “they know how to operate training funds, support pension products. It’s still only in diapers, but they get in there. It’s strategic evidence, the young people go into trading in the app and slowly pass the pensions there. The median age of Robina dealers, by the way, is 35, and the average portfolio size is $ 7,500 – 18 times smaller than the corresponding figure in the Morgan Stanley trading app, E -TRADE.
But there are also external factors that jumped the stock. For the past year and a half, Krypto trading has been deeply entered into the American mainstream due to the launch of ETFs that allow trading in the distributed currencies and the distinct support of the elected president Donald Trump in the field. The positive atmosphere in Wall Street has also helped. Robina’s immigration has been integrated in the growing trend since the Corona – the joining of the young.
“Since Corona, there are more and more ‘retail’ customers who are joining independent trading in the market,” says Globes a senior in the trade market. “The systems are much better to customers, even using apps like Robina.” The big change will also testify a new study by Jeffris Investment Bank, which estimates that the share of young investors in Wall Street has also recently doubled to 20.5% compared to about 10% of the activity in 2010. How significant is it? By comparison, hedge funds are responsible for 15% of trading volume.
A market factor explains that “Cobrina Customer Experience is much better, you can open an account in 2 minutes and not wait for two weeks and have a variety of assets such as shares and options, but also crypto, future contracts and options on future contracts, but no bonds.”
Robina also offers trading in stocks, allowing small investors to enjoy the yields of huge companies, without having to pay hundreds of dollars to the share. In addition, it has a social tier. It allows you to get tips from other investors and see which assets are traders, what their trading strategies and how much profit or loss they have accumulated. However, it is mainly active in the US market and is not available to Israelis.
Between Wood’s optimism and the passions of analysts
Does Robina still have where to go? Depends on who you ask. Most of the Wall Street analysts are a target price that is about 25% lower than the current stock price ($ 74) according to Yahoo Finance. However, 15 of the 22 analysts reviewing the stock recommend buying. After the current immigration, Robina is trading at a 62 multiplier of its profits, not low pricing. “Robina’s market value, combined with the risks inherent in the business model, makes it difficult to find justification for purchasing the stock at these levels. Investors are probably better to wait for a decline,” they wrote in “The Motly Fool.”
But there are those who still believe in the stock – Cathai Wood. Wood recently purchased through its flagship Ark’s shares of the company for an estimated $ 24 million cost. Either way, Robina has proven over the years that she knows how to do the unbelievable. It may also surprise everyone this time.
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