Al-Tijari launches We Sign initiative for its category customers

Coinciding with the International Day of Sign Language, and in the context of Al-Tijari’s endeavor to serve customers in the best possible ways, especially people of determination, including the deaf, the Human Resources Sector at Commercial Bank launched a new initiative under the title We Sign, which is concerned with serving the bank’s customers of the category Deaf people, as this initiative aims to consolidate and deepen the bank’s employees’ knowledge of sign language in order to enable them to provide better service to customers and communicate with them effectively and directly.

This initiative includes video clips and innovative electronic visual presentations that have been uploaded to the bank’s learning program (Thabir), through which all bank employees can view and display them, and develop and enhance their knowledge of sign language.

In the same context, the Bank holds refresher training courses on a regular basis for its employees, which aim to activate the knowledge and skills of employees in sign language.

In this context, the Director of the Human Resources Sector at the Bank, Sadiq Abdullah, said: “On September 23 of each year, the International Sign Language Day, which aims to increase awareness of sign language, indicating that the Commercial Bank aims, when launching any initiative, to diversify the learning resources of employees and harness all efforts To communicate it in the best possible way in order to achieve the maximum benefit, as this initiative came from the bank’s desire to better serve the category of deaf people of determination and know all their needs and meet them.”

He added that Commercial Bank has recently graduated the first batch of the “Preparation of a Certified Banking Sign Language Interpreter” program, which is the first program of its kind in Kuwait and documented by the Kuwait Association for Hearing Impairment in an initiative unique to Commercial Bank of Kuwait.

Abdullah concluded his statement, stressing the bank’s constant endeavor to launch innovative initiatives aimed at investing in human resources in order to achieve the bank’s vision of excellence in the level of service and care for its customers of all categories, especially people of determination.

By Editor

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