MADRID, 15 Jun. (Portaltic/EP) –
YouTube ha advertisements related to gambling, elections, political content, alcohol and drugs are prohibited in the spaces intended for advertising in the top of your home page, a change that affects one of the most visited pages of the video platform.
The information was advanced this Monday by Axios, which has indicated that some political content other than candidate support may appear, but they will be reviewed “case by case” by YouTube.
Google has added information about the changes to its support page, where it now notes that the new ‘prohibited categories’ at the top of the YouTube home page are the gambling, elections and political content, alcohol and drug-related terms.
The category of bets includes representation or reference to content related to ‘online’ or ‘offline’ gambling, as well as casino games or not. Another type prohibited with advertisements that relate to prescription drugs.
The same happens with the contents that represent or reference content linked to the alcohol, and add those ads that promote the sale of alcohol or those that advertise or report on alcoholic beverages to the label of prohibited content.
Google notes that “this type of ad (located at the top of the home page) is the Google Ad Top Placement Available to Advertisers “.
The company clarifies that, although the mentioned advertisements are prohibited on this site, they may continue to appear on other advertising sites. Thus, YouTube will review each ad at the top of the home page to meet the new requirements, but these do not apply in the same way to the rest of the platform.