The iStore chain, which officially markets Apple products in Israel, is expanding its store layout in Tel Aviv and will open a new branch on Rothschild Boulevard, corner of Allenby. The branch will include 150 square meters of Mac, iPhone, iPad and all other company products, and will provide repair services for Apple products.
The store will be built in front of the iconic Meyer Tower, at the corner of Rothschild and Allenby streets in Tel Aviv and will replace the Decathlon store that sits on the area in front of the tower. The new branch will be a center for all lovers of the Apple brand and will specialize in providing service to business customers with the help of service representatives who specialize in the needs of companies and organizations.
In addition, the branch will be a frontal service point for iStore’s business customers in the city center and will offer, among other things, a dedicated queue for business customers and faster and more personal lab services for businesses.