MADRID, 10 Jun. (Portaltic/EP) –

HONOR has presented this Thursday his strategy in Spain, a “key” market for the company, based on the pillars of trust, technological innovation and premium experience.

HONOR is committed to a strategy in its new stage focused on innovation, quality and its focus on customers which, together with its ecosystem of leading global partners and strategic alliances, such as the one recently announced with Qualcomm, aims to position the brand as a market leader.

The company has established its central office for Spain in Madrid, which will also be a space open to innovation that will have the collaboration and intervention of Spanish artists and creators, as explained in a statement. And at the forefront, leading to a new path, will be Kenny Li, who will occupy the position of general director and executive director of HONOR Spain.

Li, who brings more than 15 years of experience in leading companies in mobility and telecommunications in the global market, has pointed out that Spain is “a key market for HONOR” in which they have received “an exceptional welcome”.

“We face this new era with special enthusiasm with the aim of contribute all our baggage and our capacity for innovation to create a technological ecosystem achieving the perfect balance between cutting-edge technology and the magnificent user experience, “he said.

Huawei announced in November the sale of all its interests in HONOR to the Shenzhen Zhixin New Information Technology consortium as a result of the “tremendous pressure” that the Chinese supplier’s business has recently been subjected to as a result of the impact on the supply chain of the US veto.

By Editor

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