Paid the price: The huge amount that Unilever lost following the boycott of Ben & Jerrys

Following the Ben & Jerrys boycott of the Israeli settlements, Unilever shares suffered an unprecedented crash. In six months, the company’s stock has plunged 20.7%, meaning a loss of $ 26 billion. For comparison, the stock of major competitor Nestle has risen 5% in the last six months.

Through cooperation with 33 U.S. states that have enacted anti-Israel boycott laws, the State Department and Jewish communities have been able to get many countries to enforce their boycott laws against Unilever, which has led to the withdrawal of investments, holdings and pension funds. Enforcing their boycott laws in this regard were New York, New Jersey, Illinois, Texas and Arizona.

Avi Singer, owner of Ben & Jerrys Israel, said following the stock dive: “This is a tremendous boost to the stubborn struggle I am waging these days against Unilever’s unfounded demand. I want to thank the citizens of Israel who continue to support the Israeli plant employing 169 workers in the periphery. “While the State of Israel requires the countries of the world to enforce the boycott law, it should itself impose immediate sanctions against Unilever, which operates in Israel and receives unprecedented regulatory benefits.”

Just six months ago, Unilever Global demanded from Avi Singer, the owner of Ben & Jerry’s Israel, not to sell ice cream in Judea and Samaria. Following Singer’s refusal, Unilever announced the termination of its contract due to its refusal to stop sales in Judea and Samaria.

By Editor

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