Independent film distributors promote ADICCINE to “decentralize” the catalog and expand their cultural access

The association of independent film distributors of Spain (Adicine) has promoted ADDICTION, a cultural project that will take its extensive and diverse catalog to the entire Spanish territory with the objective to “decentralize and expand access to culture for the majority of the population.”

The main tool is a website of which around 3,000 films from the 15 distributors that make up Adicine.

“The platform will allow agents to search and directly contract titles, in addition to making visible other proposals that already exist in the territory.facilitate the creation of links and collaborative projects, offer them tools that promote the professionalization and sustainability of film initiatives, among other advantages,” announced the co-president of Adicine, Enrique Costa.

The filmmakers’ association began working on the project in 2023, with a phase of research and mapping of areas outside the usual independent film distribution network. Subsequently, with Experimental Adiccine, a collaborative practices program, the first communities of audiences and agents were created with whom projects have been co-designed to generate stable circuits through cinematographic experiences.

These practices have been tested in significant territories because they are small and/or peripheral cities and rural areas of Aragón, Castilla La Mancha, Extremadura and Sierra Oeste de Madrid.

“One of the keys to the project lies in the approach made to the different and diverse agents of each territory.involving them in the offer of these cinematographic experiences, thus forming the triangle on which the success of ADICCINE is based: distributors, agents, audiences”, stated the co-president of Adicine, Lara Pérez Camiña.

The typology of agents with whom Adicine has worked in each of the territories includes commercial or municipal movie theaters, cultural spaces of another public/private nature (auditoriums, cultural houses, cultural centers…), long-standing and incipient film clubs , cineforums, itinerant and/or mobile exhibition initiatives, festivals, film libraries, cultural mediation managers and groups, cultural associations and rural development associations.

“The purpose of ADICCINE as cultural project aimed at promoting the cinematographic experience among an increasingly broad audience is based on mobilizing the entire network of allies in the audiovisual value chain to break down the current barriers that prevent the public from enjoying independent cinema,” says the person in charge of the project, Nuria Díaz.