A new year brings new trends in the world of technology, what are they? You don’t have to be a fortune teller to know it. 2025 begins with the presentation of the CES (Consumer Electronics Show)one of the most important events in the industry in which brands take the opportunity to show their latest advances. In such a way that at this fair it is possible to see everything from video game consoles to prototypes of flying cars.
For 58 years, the CES has taken place in Las Vegas (USA), but the big news is that in this year’s edition we will see presentations in the Sphere Arena, the famous spherical-shaped venue.
If you love technology, this is a must-see first date. You don’t have to go there, from the Technology section of El Comercio we will bring you the latest news thanks to our special envoy, who will cover the latest news in real time. Meanwhile, we will tell you everything you need to know about the fair where advances that have revolutionized the industry have been presented for the first time, from the video recorder, the CD player to Nintendo’s iconic NES.
What is CES?
CES is an annual consumer technology convention organized by the Consumer Technology Associationknown as CTA for its acronym in English. In it, large and small companies show their new technologies and products.
Unlike other fairs, an important part of CES has always been concepts, that is, very avant-garde prototypes that we probably won’t see in any local store, but that perhaps at some point can transform the market. Consumer products, however, also occupy an important place at the fair.
When does CES 2025 start?
CES 2025 officially begins on January 7, 2025 and will extend until the 10th of the same month. However, some companies start their conferences a few days before.
This year, for example, the software company NVIDIA will bring its CEO, Jensen Huang, to the stage, which in some way gives clues to the strongest trend we will see this year: the boost of artificial intelligence.
It could not be any other way, 2024 was marked by the promotion of AI in multiple areas, so we will most likely continue to see its massification and advancement in 2025.
What to expect from CES 2025?
On the one hand, as we already mentioned, there is NVIDIA, which will most likely bring news – or is what we all expect – in terms of GPU. The last time the firm released graphics cards on the market was in 2022, the RTX 4090. It is likely that we will see a new model.
In an interview for El Español, Brian Comiskey, senior director of Research and Trends at the CTA, commented on the leading role that the devices and applications related to digital health, one of the fields that will benefit the most from artificial intelligence.
“We are going to see more and more applications and devices that not only analyze our cardiac vital signs or sleeping habits but are connected in some way with other devices in our home or with the health professionals themselves and, above all, that can prevent diseases and get ahead of any type of incident”said the executive.
In addition, we will also see advances in products focused on mental health and the inclusion of people with some type of disability. The objective is “May we live longer and with a better quality of life”.
According to Comiskey, the second major trend will be sustainabilitywhere technology is key to achieving the energy transition that is needed and which is really the key to the development of any technology.
In fact, for him, the transition Energy is the real challenge that we as a society have since it also depends on whether new technologies that are emerging can really be developed.
The quantum computing It will also have its space at the Las Vegas event, it is one of the fields in which the most research and investment is being done.
Finally, topics such as automationthe robotics and the cybersecurity They will also be present. All of them are fields that are currently gaining relevance.
Conference schedules
As is usual in this type of fair, some of the main brands have reserved a space to hold their own conference, where they will announce their main new features for this year. Currently, some of the companies have already revealed their agenda plans:
Sony: January 5
TCL: January 6
LG: January 6
Hisense: January 6
Samsung: January 6
ASUS: January 7
Most brands will offer a live broadcast of their press conferences.