Dam Sen Water Park wants to invest in a new game to increase competitiveness

In the annual meeting on February 24, Dam Sen Water Park Joint Stock Company (Dam Sen Water – DSN) through new investment of some highly interactive games for family and friends. This is a demand after many years that have not been invested to promote, attract customers, refresh the games on existing infrastructure.

The Board of Directors of this company also realized that it was fiercely competing with the surrounding units, the same area in Ho Chi Minh City such as Suoi Tien, Grand Park Park (expected to change to Vinwonders) in Thu Duc City. In neighboring provinces, their opponents also have Son Tien (Dong Nai) or Dai Nam (Binh Duong).

Lotus lagoon thinks that the pressure to compete with other parks divides the market share of tourists and travel companies. This is also a difficult factor for their business strategy this year.

With the new investment plan, the water lotus pond contacted the survey with TaiLong International Company (China) and Arihant Water Park Equipment (India) to design a number of slides in areas in the public. Vien, replacing some games that have been operating for more than 20 years. TaiLong International is a company that implements many amusement parks in China, Europe, Middle East, South Korea and Southeast Asia. And Arihant Water Park Equipment is the manufacturer of sliding lines and water park games for more than 800 projects in 63 countries.

At the same time, the water lotus will also invest in replacing some new cabinets in the facial recognition area, refreshing the entire water massage area, a dream dance game area, new Tri Tri one. Number of water spinning trees, water sprinklers …

“Dam Sen Water Park is now very limited to the land fund that cannot be expanded to invest in a new project item, but try to take advantage of the location right in the heart of the city and close to the dried lotus pond for the dried Dam Dam Improving investment in refreshing a number of items to better serve visitors, “the Board of Directors stated in the shareholder meeting documents.

In addition to investing in a new game, the company also considers promoting cooperation with trendy television programs of young people. The Board of Directors planned to invite or hire events creation programs on peak and weekends, linking groups, programs on rap, hiphop …

With the above plans, this year, the water lotus pond expects VND 225 billion in revenue and after -tax profit of VND 82 billion. They set a goal of an additional 3% revenue but the profit went back to more than 11%. In the structure of revenue and ticket sales, the gate is still the mainstream, accounting for nearly 75%. The company also plans to earn more in the eating segment (expected 39.6 billion) or renting premises (more than 2.4 billion).

In 2024, the company achieved about 217.6 billion dong and profit after tax of 92.6 billion dong. Both targets decreased by 13% and 18% respectively. The main reason is that the total number of visitors to the park is only over 1 million, falling about 17.8%. In addition, financial revenue also misses nearly 24% over the same period.

DSN is the owner of Dam Sen water park, located next to and is a subsidiary of Phu Tho Tourist (DSP) – the owner of Dam Sen Cultural Park (Dam Dau Dien) in District 11, Ho Chi Minh City. In recent years, while dried lotus lagoon has a business result, the lotus pond has shown signs of revival by performing well the media campaigns.