The giant-Volvo revealed under the curtains comes in a situation where transatlantic relationships are in a rupture

In the milieu I remember the Scandinavian Nature Center or the Bond-Pahis Fort.

The Art Museum on the rock surrounded by conifers in the Stockholm archipelago has been harnessed as an electric car stage. Starring Volvo.

The brand is between two worlds, as its main owner is in China but headquarters in Sweden. Cultures meet so that the Artpelag Museum serves oriental dough roles and Swedish earwax.

There is a clip of taxis and buses in the yard, of which 200 journalists pushing in the doors.

Let’s enter the dark hall to see what it is.

In the Nordic countries Motorists have a bandage to Volvo, but elsewhere its position is smaller.

Volvo’s market share of new cars in Finland was 10.7 per cent last year, but throughout Europe less than three percent. The Volkswagen Group takes more than a quarter of the Euro market.

However, all signs are painful with electrification: it does not progress as fast as it was thought. In the fall, Volvok pulled his word back from the full electricity of his collection by 2030.

However, there is one huge electricity market. It can be found on the number 1 interpreting channel for the headphones distributed in the hall, which speaks of Mandarin Chinese.

Protective curtains Below is a long new electric car, ES90.

It is an electric version of Volvo’s big staircase passenger car. The former internal combustion engine is a representative fortress familiar to Finns, where you can experience your winds in taxis.

The CEO of the car door steps Jin is in Robin.. After that, he reads from the teleprompts on the wall according to all the script.

Rowan speaks of a scottish accent on the car’s “balance”. Electricity features are undeniably influenced, but the bank account is available for unlawful. The insertion version costs well over € 76,000.

Intermediate videos are building an image: in them, the new Volvo drivers are in meetings, in the evening gala and in the tennis court.

Rowan, 60, jumps down the stage. The leap has certainly been practiced over a week’s time, as this level of presentations cannot afford to defect. All Streamed online.

Tie Museum’s pastel colored meetings take The figthrough coffee.

In one room Plum Severinson Can respond to curios in China. There the car is built.

“It is a big part of defining this car’s product how it appeals to Chinese customers. At the same time, however, it has been developed into a global car. So we do not optimize the features that will come to everyone because it would only attract Chinese customers, ”he comments to HS.

The wheelbase of the novelty, or simply the front and rear tires, is 3.1 meters. In Toyota Yaris, a popular car is more than half a meter shorter.

The volume of the back seat is “very important” in China, Severinson emphasizes the dimensions.

The brochures also praise the air filtering, which can be topical in Beijing but not in Pielavesi.

To the surprise of the Nordic countries does not get as farmer.

Swedish Severinson knows that these widths have “traditional affection” in body form. According to him, over four in five of the jeans of the past years have switched to SUV.

With a quick flash, a 495 liter container does not look big or deep in relation to the size of the car. However, the station wagon exchange would not be of interest to the Chinese: the staircase, “Sedan”, communicates more strongly to neighbors that there is money.

In the biggest In the meeting room, CEO Rowan is taking rounds. During the event has become announced by the EU Commission’s car packagewhich gives you room for car manufacturers’ emissions targets.

“I’m very disappointed,” he begins.

“In practice, the paint poles were changed for those who never made investments.”

EU tightened emission limits at the turn of the year, and for manufacturers A threat of sanctions was set if you do too much emission cancer cars. It is one step towards the removal of the internal combustion engine, but now there are freedoms, especially under the pressure of the Germans.

According to Rowan, Volvo was ready for borders.

“This creates a very dangerous precedent, because the next time the European Commission is asking for an industry to do something, how much credit is left?”

Second The sorrow is behind the racket. President Donald Trump The day earlier has placed import duties on Canada and Mexico. Volvo has some sub -production in the latter, but according to Rowan, it is overcome.

The threat is transatlantic car duties. Then production should be increased in the United States in accordance with Trump’s protectionist policy.

“It should affect. In fact, we have capacity at the North Carolina plant. We would add it. ”

Me: ssa of production changes give a preview of about the sanctions of Chinese cars Next maneuver: Volvo’s small Ex30 electric car Production is transferred from China to Belgium.

However, Volvo is “extremely independent” of his Chinese hosts, ie giant-geel, says the international market leader Arek Nowinski.

According to him, the new car ES90 is not going to the American market.

“There are several reasons for this: the size of the market, the country’s electrification situation and, of course, tariffs.”

Undeniably, getting a Chinese car in the US company in the US market sounds like a bureaucratic nightmare in the prevailing atmosphere.

”Pardon”a French journalist as he accidentally swings the pop of the car.

The crowd jumps into the museum’s lobby model like a baby in christening.

Depending on the equipment, the car’s ground clearance is about 18 cents, so the whole looks and feels raised – consciously keeping those SUVs in mind. There is a large battery package under the bench, so the knees are flexed by testing slightly more than normal.

At the same time, the cloakroom begins to congest. The Chinese have seen and heard everything, so they pack in taxis. Others roasted a champagne that has fallen on the serving table.

Glamor is shaking when the museum leaves Stockholm afternoon rush. There, all the goers from little cars to the premium stand together in the same queue.