In the panorama of Italian integrative welfare, OB Italia SALUTE, the new national social-health assistance fund, takes shape. The initiative, promoted by a large consortium of associations including AIFOS, Assoesercenti, Confimpreseitalia, ITALPMI, UCI, UNCI, Valitalia PMI, Federforma and Fesica Confsal, aims to strengthen protections for workers, families and citizens.
The model adopted by the Fund is bilateral in nature, and represents an innovation in the field of responding to health needs, structuring itself as a system. The Fund will be led by Guido D’Amico, President of Confimpreseitalia, supported by the Vice President Sandro Vestita and the Administrative Secretary Alfredo Mancini. D’Amico underlines the importance of tools capable of offering concrete support: “OB Italia Salute presents itself as a new protection and welfare unit with prevention, listening, psychological support and the possibility of accessing effective and timely services. Our objective is to offer additional protections that lighten costs for families and reduce waiting times, guaranteeing quality specialist services.”
The innovation of OB Italia SALUTE lies in the approach to modern welfare, which goes beyond the simple logic of reimbursement. The Fund aims at structured and flexible management of interventions, integrating targeted prevention services and personalized support, essential for improving the population’s quality of life and responding to emerging needs.
The range of benefits is wide and transversal to the different stages of life. The services provided include financial support in the event of hospitalization, targeted prevention programs (such as periodic check-ups), and essential psychological and dental assistance. The idea is to build a system that accompanies people, facilitating access to essential services and promoting a greater culture of prevention.
OB Italia SALUTE presents itself as an “important piece in the panorama of Italian welfare”. The Fund is intended for employees of participating companies and the companies themselves, but will also be accessible to citizens who wish to join privately. It is estimated that, immediately, around one million people will be potential recipients of the services and benefits offered, thanks to the vast audience of workers and families involved by the promoters. With the activation of the dedicated official page, the Fund begins its journey as a protection tool for those seeking concrete, simple and immediate solutions to improve their well-being and access a modern assistance system, attentive to real needs.
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