Technology giant Apple The result of October-December exceeded the forecasts of analysts.
This is the first quarter of Apple’s financial year and at the same time the most important quarter of the year, as the sale of the company’s rest of the year is clearly more lively than the rest of the year.
The company’s net sales increased to $ 124.3 billion last year from $ 119.6 billion. The consensus forecast collected by Factset from 37 analysts expected net sales of $ 123.8 billion.
The operational result rose to $ 42.8 billion of $ 40.4 billion, while the expectation was $ 42.3 billion. The earnings per share increased to $ 2.40 from $ 2.18, with the expectation of $ 2.35.
Of the turnover, $ 69.1 billion came from the sale of iPhone mobile phones, with a expectation of $ 70.1 billion. A year earlier, iPhone was sold for $ 69.7 billion.
The company’s total sales in China fell 11 % to $ 18.5 billion. By contrast, sales in the United States increased by 11 % to $ 33.9 billion.
Net sales of Mac computers and iPads and services increased. In total, the sales of equipment increased by only $ 1.5 per cent to $ 98.0 billion, but services including ICloud and Music Services in turnover increased by 13.9 per cent to $ 26.3 billion.
The company’s quarterly turnover and result was the best in its history. The company distributes $ 30 billion in dividends and purchases of its own shares to its owners.
The company’s new artificial intelligence features are hoped to increase sales of the latest phones. So far, only some English -language countries have been available. The company intends to bring artificial intelligence to new languages during the spring.
CEO of the company Tim Cook Prior to the result, he said in an interview with the news channel to CNBC that sales of mobile phones have been the busiest in countries where artificial intelligence features have been available.
On the decline in Chinese sales, Cook accused the inventories of sales channels, the lack of artificial intelligence, and that China reported a quarter of subsidies that could increase the sale of Apple products.
Repair 31.1.2025 at 7.45 am: Apple is bringing artificial intelligence features in new languages in the spring.