“My best learning”: when entrepreneurial failure turns into a real opportunity

This first entrepreneurial adventure starts with a fanfare: three former CEC 40 CEOs invest and some items reserve an enthusiastic reception. But the project runs out of steam. In addition to the grocery store, they thought of business evenings. Customers are difficult to find, the rent of the premises refurbished by an architect friend is exorbitant and after the 2015 attacks, the shops are suffering. “No one had his heart to have a glass on the terrace. Many shops have closed, ”recalls Philibert Chambre.