Toyota Motor sold a record 11.3 million vehicles globally in 2025, maintaining the lead of best-selling car manufacturer in the world for the sixth consecutive year.
The global sales of the group increased by 4,6% compared to the previous year, including the brands’ vehicles Toyota e Lexus of the parent company, as well as those sold by the small car division Daihatsu and the truck manufacturer Hino Motors.
Comparison with Volkswagen and Toyota’s growth
The second German competitor, the Volkswagen Groupreported this month that the unit sales have decreased by 0,5% last year, just under 9 million vehiclesin an attempt to reduce internal costs and cope with the intense competition in China. The Toyota’s growth was driven primarily by sales in the United States and in Japanwhich together accounted for more than two-fifths of total sales.
Details on Toyota and Lexus sales
Sales of Toyota and Lexus brand vehicles have increased by 3,7% in 2025, reaching i 10.5 millionanother record, driven by strong demand for hybrid vehicles in the United States. The exports from Japan towards him United States have increased by 14,2%reaching approximately 615,000 vehicles, with the SUV RAV4 between the models most popular. In Chinasales of Toyota have increased by 0,2%the first time in four years without recording drops, despite strong competition in the main one global automotive market. The petrol-electric hybrids they represented the 42% of the parent company’s sales Toyota globally, while i battery electric vehicles they represented the1,9%.