Tom & Jerry turn 85 years of pursuit and rivalry

Tom & Jerry, the legendary duo formed by a cat and a mouse entered
in the history of world pop culture, They celebrate their 85th anniversary: ​​a global success in the name of naughty iconic and endless laughter with the beloved couple who, since its debut in 1940, has delighted the public from all over the world with the
his playful rivalry, conquering its space in the collective imagination.

Exit for the first time by the drawing sheets
On the eve of the Second World War And in the shade of the great depression, Tom & Jerry were born from the desire to create a series of cartoons capable of turning on the imagination in a clouded world. The warm and demanding direction of
William Hanna and the creative and comic finesse of Joseph Barbera, son of Italian immigrants, I gave life to a virtuous collaboration that would have found echo in the witty duo created by them.

The distinctive personalities of Tom & Jerry and their unique relationship have crossed the generations, bringing a world on the screens in which the conflict is natural and justice is universal: first in the cinema, where
The first films arrived since 1940, conquering over the years
Ben put Oscar to the best animated short film, and then on TV, where they made their debut in the 1960s. The healthy and playful rivalry between the two protagonists, strengthened by gags in pace, facial expressions full of shades and brilliant musical scores of artists such as Scott Bradley, has resisted the passage of time, up to the present day, with recent TV productions, including “Tom & Jerry Tales” (2006-2008) and “The Tom & Jerry Show” (2014-2021).

To celebrate the iconic duo, Warner Bros. Discovery dedicates them a whole year of global celebrations with initiatives designed for fans of all ages, which include events and experiences and the launch of new products themeed products in collaboration with prestigious brands.

Protagonists to Romics: in Italy, Tom & Jerry will be protagonists
From 3 to 6 April to Romics, The International Comics Festival, Animation, Cinema and Games. The Festival will dedicate the Key Visual of the spring edition to Tom & Jerry which will have a dedicated area within the event, in the Movie Village of Pavilion 5: here the fans will be able to find an incredible installation in the shape of a birthday cake to take memorable souvenir photos, retrace the history of this incredible duo with official videos and historical images, and a series of unpublished works made by the students of the IED of Rome to celebrate to celebrate to celebrate the anniversary.

The presence on TV by Tom & Jerry is also inevitable: on Cartoonito (channel 46 DTT) is on air from Monday to Friday from 13.00 the stunt “For lunch with Tom & Jerry” which includes the series “Tom & Jerry in New York”, “The Tom and Jerry Show” and the courts “Hurry Up”, while on Saturday morning at 8.30 until April the films are rotated. On Boomerang (Sky channel 609) aired every day “The Tom and Jerry Show” and “Tom & Jerry in New York” from 6.00 to 7.50, from 11.25 to 12.35 and in the afternoon at 16.25. In addition, 12 new games related to Tom & Jerry collected in a dedicated section are present on the Cartoonito app.

On the occasion of the important anniversary, Warner Bros. Discovery Global Consumer Products collaborated with prestigious brands, also in Italy, to offer fans a series of products inspired by Tom & Jerry.

LEGO celebrates 85 years with LEGO® BRICKHEADZ ™ Tom & Jerry to rekindle the comic rivalry of the cartoons by building the figures of the cat and mouse with accessories. Perfect for children from 10 years of age and for all fans, it contains 212 pieces to build the cat’s character Tom 8 cm high and that of the mouse jerry 6 cm high.

Ovs dedicates a line of OVS Kids to the cutest and most popular duo of the cartoon to bring irony and color to the whole wardrobe. For the little ones, rompers, bodysters and t-shirts in 100% organic cotton. For older girls, a collection of T-shirts A with maxi prints that refer to the 80s, while the child collection is characterized by an anti-street appliance, with funny graphics that portray the most famous cat and mouse on the small screen approached graffiti prints. To complete the collection, colorful and fun drawings liven up Underwear clothing and pajamas.

The Intimissimi Man collection created exclusively for Tom & Jerry is a line designed for enthusiasts of these legendary characters. Composed of a short pajamas, a boxer, a vintage-style t-shirt and a pair of slippers, each garment shows a detail of the protagonists of the iconic cardboard. A special collection that celebrates Tom and Jerry’s timeless sympathy and energy.

Original Marines instead offers a capsule collection that is inspired by the Streetwear world, designed for children who love adventure and outdoor games. The graphics inspired by the world of graffiti and skate, with all over Tom & Jerry fantasies reinterpreted in superhero version for a contemporary look, perfect for children who seek inspiration from the world of adults.

Finally, LC23 launches a series of themed garments, which fit into the LC23 SS25 collection. Vintage flavor t-shirts and sweatshirts that resume old prints by Tom & Jerry. The idea is to trace t-shirt or sweatshirts of the 90s from the wardrobe of our parents from the wardrobe.

By Editor