Swappie reaches two million customers, the refurbished market is growing

Swappie, a leading company in Europe in the purchase and sale of refurbished iPhones, has announced that it has reached the milestone of two million customers. This result, combined with the turnover of 207.3 million euros recorded in the previous year, testifies to the growing consumer confidence in refurbished solutions and consolidates Swappie’s position as a market leader. The company’s success reflects the growing importance of the refurbished device market and Swappie’s commitment to promoting the circular economy. Through its online service, Swappie makes it easy to sell old iPhones, offering consumers a sustainable and affordable alternative to purchasing new devices.

“Swappie is committed to making refurbishment a common choice for everyone,” said Emma Lehikoinen, Chief Operating Officer at Swappie. “Through a targeted strategy and specific investments, we aim to achieve a long-term positive impact in every market we operate in. Our online buyback service allows customers to easily sell their old iPhones. In this way we give new life to devices, making high-quality remanufactured electronics accessible to every household. This approach not only reduces electronic waste, but also supports our vision of a circular economy.”

In 2024, Swappie obtained a €17 million loan from the European Investment Bank (EIB) under the InvestEU Programme. This strategic funding will be used to enhance robotic research, development and automation activities, with the aim of making the remanufacturing process even faster and more reliable. The EIB investment confirms Swappie’s commitment to providing cutting-edge refurbished devices and supporting the circular economy on a larger scale.