For several years the fight has been in search of smartphone most modern, the last to go on sale, but the new generations have a different look. The call generation Z I wouldn’t have a new phone in mind.
These young people born between 1997 and 2010 opt for a cheaper and equally beneficial option, in many cases. What they are looking for are previous, second-hand or repowered versions.
That is, as an Applesfera report points out, it is the market for refurbished cell phones. One of the most visible companies is Back Market, which has been growing by 23% in recent years.
According to their figures, it is estimated that 43% of Europeans have had at least one refurbished mobile phone, and the so-called generation Z is the one that consumes these devices the most.
The key factor would be the price. They are much cheaper and the main components are in good condition, although you should always check the good condition of the battery, screen and other elements.
In the case of the iPhone, you can already find the iPhone15 line as repowered equipment, which went on the market at the end of 2023.
Another particular detail is that, although more telephone equipment is launched per year, the quality does not vary as much. The result is still satisfactory, and for a lower price. Although finding a specific model is pointed out as one of the difficulties in the refurbished phone market.
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