Elon Musk’s transgender daughter stars in Rihanna’s Pride campaign

In honor of Pride Month, Rihanna’s underwear brand, Savage X Fenty, has chosen the trans model and Elon Musk’s estranged eldest daughter, Vivian Wilson (22), to front the new campaign. Wilson’s launch as brand ambassador was marketed under the title: “Vivian Wilson is exactly who she says she is.”

In the interview accompanying the campaign shoot, the model shared: “This is a huge leap in my career.” Although this is the first time that she leads a brand campaign herself, she has been taking part in the brand’s model team since January.

Musk, for his part, has spoken out many times on the subject, claiming that his daughter was “killed by the Woke virus” and that he was “deluded” when he allowed her to undergo a gender reassignment process at the age of 16. Recently, he even put forward another provocative theory on the X network he owns, according to which white men choose to become transgender as a result of “propaganda” that presents them as the worst population group – a claim that is not supported by any research or facts.

Last year the model revealed Because her life is far from glamorous, despite her family background. According to her, she lives in an apartment with three roommates “because it’s simply cheaper”, and declares: “People assume I have a huge fortune, but I don’t have hundreds of thousands of dollars to waste.”