Sony and Ara Malikian collaborate on the launch of the new collection of premium headphones 1000X THE COLLEXION

On the occasion of the 10th anniversary of its iconic 1000X on-ear headphone series, Sony and violinist Ara Malikian have joined their paths in a collaboration that highlights the connection between technology and artistic creation and accompanies the launch of 1000X THE COLLEXION, the company’s new ‘premium’ audio proposal, conceived as “a contemporary ode to pause, creation and conscious, quality listening.”

The collaboration is born from a shared vision: the constant search for excellence. On the one hand, Sony brings decades of innovation in sound technology, while Ara Malikian represents the sensitivity, passion and perfectionism of one of the most recognized musicians on the national and international scene.

“At Sony we work to bring quality music closer to people, just as it was conceived by the artist. Ara Malikian represents that work of creation and inspiration, with authenticity, passion and a special sensitivity towards sound that defines the spirit of this new collection,” says Tania BurgueƱo, Head of Marketing Communications at Sony.

For the artist, music is much more than a profession. His life takes place between stages, trips and cities around the world, and in that context Listening becomes a personal and essential space. “Music has always been my way of finding calm within the chaos. Being able to hear every detail with honesty, clarity and emotion completely changes the experience and drives me to find inspiration,” explains Malikian.

Sony’s new collection seeks precisely to respond to that way of understanding music. Inspired by contemporary sophistication, combina High quality materials, detailed finishes and the most advanced sound technologies developed by the company. Among them, the latest generation noise cancellation of the 1000X series stands out, designed to offer an immersive experience and allow the user to focus solely on what they hear.

The launch also coincides with the tenth anniversary of the 1000X rangeone of Sony’s most emblematic families of headphones, which has established itself as a reference in acoustic innovation and noise cancellation. With this new proposal, the company opens a new stage in which sound excellence is combined with design, exclusivity and a more sophisticated user experience.

Available in Platinum and Black finishes, 1000X THE COLLEXION will hit the market with a recommended retail price of 630 euros.

By Editor