During 2022, the value of sales made through electronic commerce amounted to 528 billion pesos, which represented an increase of 23 percent compared to 2021, the Mexican Association of Online Sales (AMVO) revealed this Thursday.
According to the Association, the value of sales represented 13 percent of the totals made throughout the past year and this allowed Mexico to be among the top five countries in the world with the highest business growth.
According to the sales study online Conducted by AMVO, the region with the highest volume of purchases is Mexico City with 33 percent of the totals, followed by the west-center with 18 percent and the southeast with 16 percent.
In addition, just over 63 million people in the country purchased products or services through the Internet, that is, nine out of 10 Internet users – over 18 years of age – made an online purchase.
It is important to note that in 2018 there were only 37 million digital buyers, a figure that in five years has increased by more than 170 percent.
Among the five main reasons for making purchases online are receiving merchandise at home, saving time in moving to physical stores, making purchases from anywhere, the availability of products and the possibility of finding more promotions and discounts than in the channels traditional.