“Where does this guy with the bow tie who talks about money come from? “. The question often comes up like a boomerang when the Jordan De Luxe case is discussed in public. Host of a daily morning interview on C 8, this television UFO answers it this week in an autobiography entitled “What are you for? » (ed. Leduc, 256 p., 19.90 euros.).
If his audience still remains confidential – less than 100,000 viewers each day – the 34-year-old young man has managed over the years to carve out a small place in the sun. Recipe ? Regular buzz caused in particular by his ritual questions about money.