“Everything will be decided this summer”: why the international crisis could result in price increases on the shelves

“We must see in particular the effect of the annual price negotiations between manufacturers and distributors, which ended at the end of February and which recorded reductions on products that were previously on the rise, such as chocolate or coffee,” explains Emily Mayer, director of studies at the Circana Institute. Quietly, however, all the mechanisms for a possible surge in inflation are currently being put in place. “It’s this summer that everything will play out, and that we will probably see the consequences of this crisis,” continues the expert.